UN Women/He For She
UN Woman’s HeForShe campaign was originally launched by Emma Watson. The aim of the campaign is to support gender equality - not just as a female issue, but as a human rights issue.
We worked with UN Women during London Arts Week – when they turned the Tate Modern magenta to highlight the campaign.
Working with UN Women UK chair Laura Haynes we secured coverage across all key London titles (including The Evening Standard twice and in The Metro).
The campaign also featured on Sky News (twice), on Channel Five News and the event was listed across major London guides such as Timeout London.